Magic Kingdom Club Program Analysis Report (1976) - ID: jun22463

A 1976 Magic Kingdom Club program analysis report. Featuring Sleeping Beauty Castle on the cover with text that reads "New Magic For Walt Disney's Magic Kingdom Club," the report was created by the management team at Walt Disney Productions regarding the Club’s marketing. The report is a detailed compilation of ideas for revitalizing the Club and its marketability. Part of the personal collection of Disney legend Milt Albright, one of the founders of the Magic Kingdom Club, the program is accompanied by an interoffice communication from Albright to Bob Baldwin, dated Oct. 4, 1976. Measuring approximately 11"x10.25", the program is in good condition with wear and discoloration from age and handling.